Universal Music Group releases album compilation of sped-up tracks in response to Tik Tok trend

June 13, 2023
2 Mins Read
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Universal Music Group releases album compilation of sped-up tracks in response to Tik Tok trend


Universal Music Group releases album of sped-up tracks in response to Tik Tok trend

Following its success, tick tock, universal music group recently released A new compilation album consisting of speeded-up tracks.

Social media continues to spread all over the world day by day, and continues to change the music industry.app trends such as InstagramTik Tok, twitter This sparked our way of thinking about creating and releasing music in a whole new way. Tik Tok has influenced these decisions more than any other platform. The songs have also been shortened to match the trend of the app. One of the big trends that’s making waves right now is speeding up songs. The #spedupsounds hashtag has now surpassed popularity 17.8 billion Views on Tik Tok. This viral sensation has caused some music companies, including Universal Music Group, to change their approach to focusing on this area, as they have just released their latest compilations on Spotify in response to the trend. Speed ​​Up Songs: Official remix of Viral Creators and Speed ​​Radio.

Speed ​​Radio is now 10.3 million monthly listeners, And the album itself has already been listened to tens of millions of times on its own. The album “Innovative group of creators” According to the press release, it features some of the most notable tracks from world-famous artists over the past few years. UMG has also partnered with some of the most popular Tik Tok remixers, including: Tristan Olsen, Kuya Magic, X Sevenstance, Esteve.

“We are delighted to share this compilation of some of today’s most popular tracks, focused on the music creator community who are responsible for driving viral trends across media platforms. Since its inception, we have focused on artists and creators as the only legitimate group offering avenues for commercial release of creator mixes co-signed with superstar artists such as The Weeknd, Kim Petras and Sam Smith. We work hard to celebrate the human artistry behind these songs and will continue to shine a light on the incredible talent behind this inspiring music.” Mike Biggene, Global EVP of Music Strategy and Tactics, UMG.

It’s been found that some sped-up tracks, such as R&B artists, receive even more interaction than the original, so it’s a trend that’s expected to only grow in popularity. Miguel He released a sped-up version of his 2010 single, “sure thing,” in it it More than 10 years later, it’s still number 15 on the Billboard Top 20.

listen to the whole thing. ”Speed ​​Up Songs: Official Remix by Viral Creators and Speed ​​Radio, album under.

Image credit: Solen Feyissa / Unsplash



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